You cannot go rushing into newsletter printing without knowing about a few proper practices. Newsletters are not just simple press releases. They are basically shortened newspapers, and they deserve the same attention to detail and content. If you are new to newsletter printing then you are in luck. We have compiled the seven major guidelines that you should adhere to when you print newsletters. 1. Write good headlines The first thing that you need to remember is to write good headlines. Newsletters are basically made up of several articles put together. Each of these articles needs a headline, with the main article being your primary headline. A headline should be a short but descriptive phrase that tells the reader what the article is all about. Besides being descriptive though, the header should also engage the interest of the reader. It should convey a kind of mystery or anticipation so that...

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So you've sent a hundred different emails to the same group of people...but this email is different.  This one goes straight to the Junk/Spam folder.  And you're left to ask yourself, "what just happened?!"You're not a spammer!  And junk?  Well, you'd like to think you're not sending junk mail, right?  What you probably don't realize, however, is that every ounce of formatting in your emails - from subject line to body text - dictates your spam score....uhh...spam score?  Don't worry, there's not a little rosy-cheeked elf inside your computer holding an index card and a golf pencil counting your points.  Though that would be kind of cool, the rules for spam scoring are ever changing, so just keep in mind a few simple things to stay off the spam radar.1.)  Be Yourself.  Having your To and From lines properly filled out is obviously a pretty easy thing to do...considering it's...

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